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Building a Winning Tailgate is a High-Performance Game

In the world of sports, performance is everything. Just as high-performance athletes need the best facilities, training and equipment, top-tier sports venues require premium foodservice solutions to keep fans satisfied.

Tailgate Joe: A Success Story

Tailgate Joe, boasts the largest NFL tailgate experience for the New York Jets. His Crown Verity 72-inch mobile club grill and 48-inch mobile grill deliver high-volume, high-heat performance consistently—even in the most intense weather conditions. His grills reach over 800 degrees in just 8 minutes and can output 160,000 BTUs, enabling continuous operation with its dual propane tanks. This grill can cook and serve 600 burgers at one tailgate party, making it a powerhouse for any large-scale tailgate event. The secret behind this incredible performance? Crown Verity.

We take our tailgate party as serious as the game on the field, and Crown Verity grills are the only choice when you need to feed the masses of rabid fans on game day.

Get tough for your Tailgate


Tailgating is more than just a pre-game ritual; it’s an integral part of the fan experience. Offering tailgating options can boost foodservice revenue and enhance fan engagement, but only if it’s done right.

Of course offering well-prepared food using quality ingredients is going to be part of your solution, but by focusing on creating a robust, resilient solution that will last so that you can be operational every single day will maximize profitability and create a new trusted experience that fans can look forward to every single game.

These key elements will ensure your team’s tailgate is a winner:

  • Quality Food and Ingredients
    Offering great-quality food that is well-prepared will keep fans coming back and justify a higher price point for your product. Offering variety in your menu is a sure way to differentiate your tailgate from the rest.

  • Professional Grilling Equipment
    Choosing a reliable, high-performance grill that can handle large volumes and maintain consistent heat are essential. Choosing the right grill can be the difference between being operational or out of service

  • Efficient Setup and Layout
    Smooth operation means an organized setup that considers clear queue lines, ample space for condiments. Consider weighted or anchored tents with branded graphics to ensure comfort for staff and establish a brand presence

  • Entertainment and Atmosphere
    Create more than a queue—providing music, games, and a lively atmosphere can enhance the overall experience and create a buzz around your tailgate location

Lastly, ensure to draft the right grillmaster.
Choosing a chef that can ensure quality and consistency and train others to lead your operation and embrace these key elements is essential. Tailgate Joe is a great example of how to operate a truly professional tailgate setup that can become a foodservice dynasty for your venue.

Invest in reliability for your Tailgate solution and choose from our
Best-in-class Tailgate Grills

Towable Mobile Grill Thumb 72in Mobile Grill Thumb
Towable Grill with Storage
Capable of cooking up to 367 burgers/280 New York strip steaks per hour.
72” Mobile Club Series Grill
Joe’s choice, capable of cooking up to 367 burgers/280 New York strip steaks per hour.

Building a Winning Tailgate is a High-Performance Game